Print delivers the message to the reader and not to the “Delete” file. Saving trees by not using paper is the same as not eating bread to save wheat plants.…

Print marketing offers marketers the ability to bring in new and returning business and enables marketers to engage their audience longer through the use of new technologies such as pURLs…

More and more, as humans, we are seeing the absolute need to be more environmentally conscious both individually and as a collective society.  On an individual level, we’re taking strides…

Print media is an environmentally conscious form of marketing and communicating.  Both print and digital media will leave their environmental footprint, but, with print, there is a one-time only carbon…

Print continues to prove its value within a brand’s marketing mix with statistics showing that 60 percent of brand searches stem from printed messages and over 60 percent of people…

A study from the U.S. Postal Service recorded that only 1.8% of household waste is from advertising direct mail messages and catalogues.  Furthermore, recently, the number of households that participate…

Print and paper are an environmentally friendly form of communication. In the United States the trees used to generate paper come from well-managed tree farms.  Furthermore, the amount of trees…

There is power in print — it cuts through the digital clutter and can be extremely personalized.  But, print is also environmentally conscious.   There have been multiple reports and…

Recently, the print and paper industry have had to battle big digital companies such as  Google’s “Paperless 2013″ and Toshiba’s attempted “No Print Day” back in October of 2012.  Printing…

Chuck Leavell is the lead pianist for the Rolling Stones and the Allman Brothers, but he's also an environmentalist and a tree farmer.  In a CNN video clip he explains…