We have discussed the benefits and the promising statistics of including Quick Response codes, or QR codes, in your marketing mix.  Today, we’re going to

A personalized URL is a URL with a landing page that is customized to a specific individual — Everything from the contents of the landing

Yesterday, we briefly discussed using QR codes on your direct mail messages. Today, we’re sharing with you an infographic that demonstrates not only the substantial

Printed messages break through the clutter and QR codes and digital marketing help to maintain and engage your customers.  It is because of this balance,

Including a personalized URL in your marketing mix not only adds a personalized element to your direct mail or email communication, but it also adds

A new study from the Direct Mail Association showed that Quick Response codes, or QR codes, are not only increasing in usage, but they are

Including QR codes on your direct mail messages not only increases the recipients engagement with your brand’s message, but it also allows you to better track your

Every year Socialnomics releases an annual video regarding the marketing and social media statistics of that year.  The 2013 video has been released and we’d

Alone QR codes and direct mail are engaging, but together QR codes and direct mail can be extremely influential.  According to MediaPost Publications, 62 percent of

A QR code is only as valuable as its landing page.  If the landing page of a 2D code takes too long to load, isn’t